Many people prefer to use the term "Career Fair" over "Job Fair." This is a personal preference but know that for marketing purposes, the term "job fair" is searched for 9 times more often. So when you market on the internet, know that if people are typing in a specific term you want them to find your website.
You'll need to decide in advance how long each employer will get to present their company and the jobs they want to fill. Let's say you have 12 employers from one industry and you give them 10 minutes each to describe the company and the positions they want to fill. This gives you a two hour industry-specific career fair in this example.
Attendees can either view this presentation on their computers, or to call in to a special phone number that GoToMeeting will give you to listen to the presentation. After the virtual career fair is completed, attendees will be able to view the entire presentation again as a streaming broadcast on their media player. Each employer presentation should include contact and application information.
The employers can use any programs on their computer including the internet as part of their presentations. By setting each employer as "organizer" during his or her allotted time, everyone who is watching from a computer can view the desktop of the organizer along with the presentation they are giving.
Here's a basic rundown of the process you'll need to set up your virtual career fair:
- Visit GoToMeeting and sign up.
- Setup your meeting space.
- Invite employers to register for the event.
- Advertise your career fair allowing attendees to pre-register.
- Send invitations to career fair attendees.
- Have your job seekers download the GoToMeeting software.
- Host your virtual fair on GoToMeeting.
- Post the link to download/view the career fair on your website.
Contributor Bryan Lundeen works for the Solano County Workforce Investment Board